It’s no secret that we’ve stepped into a digital age, and the rate of change is not slowing down! While the overwhelming amount of information out there can make you want to run in the opposite direction, here’s why moving your business online is more important than ever…

If you’ve been on the fence about moving your business online, it’s time to jump right over it! Here are 5 of the main reasons why getting your business online (and soon) is a really great idea… 

Stay Relevant 

The world of digital media is changing daily and the rate of technological adoption has increased from one generation to the next. Think about how many years it took for every household to own a black and white television? In today’s society you could have a flat screen on your doorstep in a few days with just a click of a button. In a post-Covid world, this rate of change is set to only increase. Staying relevant as a business has never been so necessary, and the best way to do that is to move your business online. 

Less Admin, More Flexibility

One of the biggest perks to going digital is the reduction of administration time and actual office and retail space you need. When your business is digital, you’ll find yourself redirecting your time, enabling more focus on core business matters. With the lessened admin, you’ll also have far more control and flexibility in your work and the ability to dream even bigger. 

Potential For Passive Income

The concept of passive income seems to be buzzing in the media these days. Perhaps you’ve even been wondering how people have time to do these extra things! Most likely, it’s because they’ve moved their business or businesses online. Setting up an online training centre, or developing a curated eCommerce store to a particular niche is how they do it.

When you set up an eCommerce store, or create valuable online training courses, there is the potential for passive income. All you will need are some great systems and automated processes in place so that you can focus on other unique projects. 

It’s possible to create and schedule almost anything ahead of time these days, which means you have access to different streams of income all at once.

Save Time And Money 

Since the Covid-19 pandemic has forced everyone to rethink the way we work, there have been more opportunities to save time and money. As teams have become more remote, travel time and costs are no longer as important. There is more room for dedicated, and sometimes flexible, work time too. An email thread, ZOOM call or chat room can save hours of wasted meeting time and the in office running costs. Think about your office space, storage space, telephone, teas and coffees, parking bays; these costs can all add up. 

This means more bang for your buck, more time to work with, and less admin too – what’s not to love?!

Reach More Customers (Across Borders!)

An online target audience is far greater than a brick and mortar target audience. Most of the people in the world have access to the Internet. When you invest in a digital marketing strategy for your business, you are able to reach more customers. If you’ve ever dreamed of becoming an international brand, now is the time!

All you need to do is grab onto the right tools, like a new e-commerce website, a powerful PR and content strategy, or,  an outsourced team of the best in the business. 

Streamline The Customer Experience

You might have heard about ‘user journeys’ if you’ve read even one article about online marketing. Your user journey is a digital customer experience – the interaction process of a customer and your online business. It’s time to simplify your business communications and set up a rocking online shop. Make it easier and more convenient for customers with a streamlined and strategic approach. When it’s digital it’s also much easier to tweak and make improvements as you go.

There are no excuses for bad service when you run your business online. It’s simple and possible when you set up an online store with us.

Connect With The Right Partners Today

We are passionate about providing new and old businesses with the tools they need to make the big move into the digital world. 

With our Hluma on your side, you have access to everything you need to build an amazing online business, nurture a great customer experience and gain access to a whole new world of possibilities.